Kelsey Blog

Our musings on digital, brand & creativity.

6 Tips to Market on Pinterest

Jessica Brannen / October 7, 2015

In one year, Pinterest has risen from a 48.7 followers to 100 million users. With 81% of online consumers trusting information and advice from Pinterest and 47% making decisions off Pinterest pins, Pinterest is the place for your brand. But, to those unfamiliar with the platform, Pinterest can be difficult. So we’ve put together these 6 tips to […]


What Millennial Moms Love More – Their Children or Social Media?

Andy Fritchley / October 5, 2015

With the way millennial mothers are glued to their smartphones, it’s fair to ask what they love more, their phone or their children?


Are You Being Judged by Your Looks?

Jessica Brannen / September 30, 2015

As the old saying goes, “you can’t judge a book by its cover,” but that’s exactly what your audience is doing. While your customer service may be excellent or your products are of great quality, if you’re design doesn’t send that same message, you’re losing potential customers.


Is Your Company Supporting the Right Cause?

Shelley Strickland / September 23, 2015

Cause marketing is at work everywhere you look. Right now, even our town is “painted pink” for breast cancer awareness. Customers have come to expect organizations – both big and small – to support a worthy group or organization.


Celebrity Social Media Fails

Jessica Brannen / September 16, 2015

To some, social media comes naturally, to others, not so much. And when it doesn’t come naturally to celebrities, the entire world notices. Take a look at these 10 celebrity social media fails that make you wonder “what were they thinking?”


Inbound Marketing vs. Outbound Marketing [INFOGRAPHIC]

kelseyads / September 9, 2015


Marketing Tug-of-War: Inbound vs. Outbound

Shelley Strickland /

Marketing in the past was all about pushing rather than pulling. À la “Mad Men,” marketers bought ad space in mainstream media like television, radio, magazines and newspapers. Now, it’s all about engaging with customers and pulling them to you. In today’s tug-of-war for consumers, here’s how the pull of inbound marketing stacks up against the push of outbound tactics.


How does Graphic Design Impact You?

Niki Studdard / September 1, 2015

You may be surprised to find examples of design surrounding you almost anywhere you are. Understanding exactly what graphic design is may change your interpretation of how design can benefit you or your company.