Kelsey Blog

Our musings on digital, brand & creativity.

How to Get Tax Day Relief – For Free

kelseyads / April 15, 2015

1334589996-screen_shot_2012-04-16_at_10.25.18_am

Tax day getting you down? On the bright side, companies across the country traditionally celebrate the day with lots of freebies. Check out some of these tax-relief deals.

READ

A Sweet Name and Logo for the New Amphitheatre

Shelley Strickland / April 9, 2015

Screen Shot 2015-04-09 at 2.23.33 PM

A sweet name and logo for the new amphitheatre at Boyd Park was unveiled during a press conference at Del’avant Event Center on April 9. What was formerly LaGrange’s city park and pool, is now Sweetland Amphitheatre at Boyd Park.

READ

Opening Day Tweet – Touchdown or Fumble?

Shelley Strickland / April 8, 2015

ht_hostess_tl_wings_150406_16x9_992

What may have at first seemed like a social media fumble was apparently a purposeful ploy that garnered plenty of attention for Hostess. Making a play for Twitter fans on baseball’s opening day this week, Hostess tweeted a baseball image with one confusing word: TOUCHDOWN.

READ

The Best Brand Hoaxes

kelseyads / April 1, 2015

mediarepo_21115383_160061bcef0796bb_web

Marketing is full of pranking opportunities, and what better day to appreciate some of the best brand hoaxes, than April Fool’s Day? We’ve put together a few of our favorites. So have a laugh and enjoy!

READ

Mobile Sites: Why Google is Giving You an Ultimatum

Brant Kelsey / March 25, 2015

google-mobile-friendly-label-in-search-results

In their quest to remain the #1 search engine on Earth and provide visitors with the most relevant search results, Google has finally announced they will be making some big changes on April 21.

READ

Why a Franchise Brand Might Crash and Burn

Brant Kelsey / March 18, 2015

destructive-car-race-burning-car-race-hd-1080p-burnout-revenge-car-accident-wallpaper-car-collision-car-race-burning-car-race-wallpapers-960x1280

They wanted to be cool. They wanted to be relevant. They wanted to be up-to-date and different. They wanted to be J.C. Penney, sure, but with their 2010 annual sales falling, they wanted to remake their 110-year-old brand into a department store fit for the 21st century. So they hired CEO and former Apple retailer, […]

READ

Atlanta Hawks are a Slam Dunk on Twitter

Andy Fritchley / March 10, 2015

hawks-twitter-name

The Atlanta Hawks are doing some provocatively creative things on social media, breaking unwritten rules, engaging with hometown fans, taking jabs at opposing fans and setting a new social norm for sports franchises.

READ

Every Brand Needs a Story

Shelley Strickland / March 4, 2015

featureimage

Everyone has a story to tell – even your business. And it’s that story that makes people feel something about your company. It’s that story that makes your customers and prospects want to engage with your company and even promote it to others. A good story can compel people to change, drive them to action, […]

READ

Meet our Director of OPM

Andy Fritchley /

Shelley_Headshot_USE (2)

Shelley Strickland has joined the Kelsey team as Director of Online Presence Management. In this role, she’s helping develop, build and manage our clients’ online assets and content – always with the goal of advancing exposure and reputation. With more than 20 years’ marketing and writing experience, Shelley offers a unique perspective having worked on both the client […]

READ